Advertising Billboards Essay

Everywhere you witness these days you visualise a hoarding or advertisement marketing or promoting a product, its inevitable. You prevail in your car to go somewhere and shade aside the windowpane and you be surrounded by them or you open a snip and every other page is an ad promoting something. You walk into a terminal or public place and at every turn in that location is something staring you in the face. Since billboards are so big and visible from a distance they are hard to miss. Its basically shoved in our faces with come along in us having a choice, but to look and glance at it.Since we are undecided to this and this is something that every maven goes through on a daily basis, we tend to ignore a separate of it until something catchy or interesting catches your eye. Advertisements make things more appeal and make us more inclined to buy products. With the amount of competitors stunned there selling the same products, advertisement companies try and beat them out by coming up with tutelage getting ads. Advertisements these days be have more and more sexual content in them fashioning them borderline inappropriate to fully inappropriate and unnecessary.See more experimentation on polytropic process EssayThis can be a negative effect on the public causing image issues and men and women be degraded. By using sexual innuendos and images, advertising companies are catching the attention of the public in bad and negative routes. Most advertising ads, whether on T. V. or on a billboard have some feeling and sort of sexual content involved. Many billboards or advertisements have a sexual hint in the message which may be taken literally and figuratively. They have two meanings depending on how you take it. It is usually a simple everyday product with a statement or manifestation to catch your attention.For example while looking at ads online, I came crossways an ad for a Toms Ford Fragrance. This ad contains a woman with deprivation lipstick and red nail polish, she is clearly naked as she holds her breasts and the store of cologne is in between them. Now this woman has nothing to do with the cologne whatsoever, but I bet she helped sell a deal out of the product which is directed at men. Why was it necessary to have her one-half naked in the ad? Beca role sex sells. Another ad and billboard I came across was for Ace Hardware.You have the Ace logo in the right corner and on the left in white authorship against a black backdrop reads, Need a good turnkey? Now this has a double meaning, you can take it literally as in needing a screw for maybe a project or something around the house or figuratively in a sexual way and meaning sex. Are these forms of advertising necessary, no, but it catches peoples attention and aids in selling and getting their product out there. Nudity has even become a major component in selling. Advertisement companies may call sex sells so they glorify it and use it. Yes, it helps to se ll the product, but what affect does that have on conjunction. Sex a lot has nothing to do with the product.If you look at clothing ads for top selling companies, its normal to externalise a woman or a man posing in a pair of jeans with their shirts off standing(a) with their perfect bodies. Or youll guarantee a woman in a bathing suit advertising for a hamburger company. Why do they need their shirts off or wherefore does she need to be in a bathing suit? Because again sex sells. They are not completely naked but there is a lot of throw together showing. This can create image problems in our society and make us self conscious as we try to strive to be manage what they see in the ad or on TV.It causes body issues as you sine qua non your body to look interchangeable theirs, skinny and toned. Self respect is a major issue that our younger generations are faced with curiously in girls as they try and look like these women. For decades advertisers have come up with an ideal for the perfect woman. This woman represents what five percent of women look like, yet this body type represents 98% percent of the women seen in the media (Kilbourne). masses look at themselves and compare themselves with what they see and tend to want to simulate it. Seeing these ads over and over with people you may want to look like can distort your idea.You may start to dress like these ads and in turn are showing more skin because you take this is acceptable since its all you see around you. Or if you see a new product being advertised you want you go out and buy it not really needing it, but just want it because its the new it item, you can become never satisfied with things because youre constantly out buying the new stuff. Sex appeal is a factor because would you buy something from someone who is considered less attractive? No, would be a rough-cut answer to some because our surroundings and being are create on looks and we are a very vain society where looks matter.S o with companies having this way of thinking, how do others view this? They most likely are thinking the same thing. From commercials to infomercials you see beautiful people posing and acting selling something you may want. It can and may degrade men and women. Men are shown in these ads, but if you notice its mostly women who seem to be objectified to sell the products. Women are widely seen as sex symbols, so why not use them in ads. Its become so common to see women half dressed that I acceptt think we really attract what is being put out there. It has become a norm to see raunchy or inappropriate billboards and laugh.Many dont see it as degrading, but as funny and entertaining. So imagine if we find humor in the ads and billboards now, just how far impart the companies go to push the envelope to sell something. Using men and women in these ads in sexual ways only objectives them and we shouldnt have to see them that way just to sell a product. Using sex sells is send a bad m essage to the public. I think we should change our way of advertising and censor the ads a bit. Be considerate and respectful and realize that that ad might offend someone. There are a lot of people who feel these ads are wrong and shouldnt be advertized.In fact, numerous women and men contacted the organization National Organization of Women (NOW) to complain closely the sexist beer ads that for example were ran during the football season (NOW). NOW is just one of many organizations out there fighting for the cause of changing advertisements. So with people on board of changing the way billboards and ads are being presented and put out there we will one day see a change or at least see a reduction in the sexual ads out there. We as a society should see what is being put out there and see that what they are promoting is only a product.