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Wednesday, October 23, 2013

SWOT Starbucks

Strengths Global presence.(the association operates about 8500 sell store locations) A disciplined innovator (new frappucino blended beverages, iced shaken,etc) Increase in revenues and profits. (Annual harvest-feast rate of 25% from fiscal 00-04) Clustering of company units.(pedestrians and drivers) Weaknesses corporate trust on US Market. (85% of its revenue come from its domestic US foodstuff) Reliance on beverage innovation. (An important long leap risk to the companys stock is a invalidate valuation caused by a slowdown in US sale store growth.) Lower revenues and income per employee. (the company generates lower revenues and income per employee as compared to the industry average) Lower returns on equity than peers.(The companys volt year average returns on equity pick out out been lower than the industry average) Problems in some global operations.( The company has faced problems of expansion:Japan, Israel) Opportunities. Growth in umber market (the coffee bea n sector will grow a 41%) New product. Market expansion.
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(the company is targeting 15,000 international stores in the near few years) Threats Volatile coffee markets. (the supply and prices of the coffee escort high volatility) Rising dairy costs. Slowing US retail sales.(If current growth continues, saturation levels within the northeastern American retail division will be reaches within five years) Competition. If you want to get a full essay, severalize it on our website: OrderCustomPaper.com

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